🎙 EPISODE 2 — I HATE SIMKIN ft. MICHAEL MCCARTY

Michael McCarty (former SOCAN exec and publishing legend) joins Jonathan Simkin to talk about the realities of working with artists — from spotting talent early to surviving the music industry long term.

They dive into:

• The rise of Steal My Sunshine and Call Me Maybe

• Creative control in music videos vs. major label expectations

• What artist development actually means behind the scenes

• Why songwriting still trumps hype

• One-hit wonders and what defines “lasting” success

• The Wild West era of sampling — and what’s changed

• Digital collectibles & future artist revenue streams

This is unfiltered, behind-the-scenes storytelling from two people who’ve been in it for decades.

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📌 New episodes every second Friday.

Chapters:

01:17 The Origin of 'I Hate Simkin'

03:06 Polarizing Figures in the Music Industry

07:10 Early Career Reflections and Aggression in Law

09:05 The Journey of Matthew Good and Music Publishing

12:46 Artist Development and the Role of Publishers

15:08 The Evolution of Music Videos and Creative Control

20:39 The Impact of 'Steal My Sunshine' and Sampling

32:08 The Enduring Nature of Music and Licensing Trends

34:34 The Impact of 'Call Me Maybe' and the Download Era

37:43 Identifying Talent: The Art of A&R

40:08 The Intrigue of Music Videos and Artist Personas

42:20 The Reality of One-Hit Wonders

43:34 The Craft of Songwriting: More Than Meets the Ear

45:05 The Challenge of Repeated Success in Music

48:39 Green Lighting: The Decision-Making Process in Music

51:32 Lessons from George Lucas and the Beatles

57:06 The Evolution of Music Production and Artist Development

01:06:55 The New Era of Music: Technology and Direct Artist Engagement

01:12:49 The Future of Digital Collectibles in Music

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